Introducing the
PROOF Intelligence
The Moderating
Consumer Report

1. The
moderating
consumer

2. The
moderating
occasion

3. Soft drinks:
is there room
for innovation?

4. The
no/low
category

5. Channel opportunities
for no/low

6. Summary and conclusions

4 surveys totalling 1,500 consumers
and 40 no/low producers

Interviews with

Introducing the
PROOF Intelligence
The Moderating
Consumer Report

4 surveys totalling 1,500 consumers
and 40 no/low producers

Interviews with

1. The
moderating
consumer

2. The
moderating
occasion

3. Soft drinks:
is there room
for innovation?

4. The
no/low
category

5. Channel opportunities
for no/low

6. Summary and conclusions

OUT
NOW

24.11.22

Introducing the
PROOF Intelligence
Craft Beer Report

OUT
NOW

24.11.22

4 surveys totalling 7,200 consumers and 40 brewers

Interviews with

400,000 craft beer reviews from Pint Please and top 10 ranked brewers and beers revealed

Category Archives: On-Trade

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